Belstaff is going to make you look as cool off the bike as they have on. The British brand was the first to make waxed jackets back in the 1920′s and specialized in all weather jackets for motorcyclists. Not any more! This year the brand has been transformed to encompass ready-to-wear and I have figured out at least three reasons to LOVE this brand. 1. They have Ewan McGreggor on their advertising campaigns. 2. They’re a British brand. 3. Their collection is off-the-charts cool and has kept their signature moto detailing.